Children started enrolling to participate in the Donor Days on July 10, after a lecture on social responsibility, volunteerism and youth's role in implementing the promotion Program of mass voluntary donation of blood and blood components, which aroused great interest among young people. The lecture was read at the opening of the sessions by Assistant Minister of Health and Social Development Sofya Malyavina. This lecture was also attended by Tatiana Shahnes, Director of Public Relations of LG Electronics, who presented the company’s project in the field of blood donation.
In addition, at the invitation of LG Electronics, the pioneer of corporate voluntaty blood donation, the forum was attended by famous donation ambassadors: Edgard Zapashny, Alexei Nemov and Tatyana Navka. All of them, talking to the young participants of the forum, spoke about the importance and use of blood donation, inspiring audiences with their examples.
13 July together with the young people at Seliger, blood was donated by the popular music band “Gorod 312”. In the evening the band gave a concert that became a vivid finale of the first day of donor campaign and a great incentive to continue it.
As a result, 262 people donated blood during the Donor Days at “Seliger – 2011”.
